Twitter patents and other publications reveal likely aspects of how tweets become promoted in the timeline feeds of users. Some of Twitter’s timeline ranking factors are very surprising, and adjusting ...

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This post was co-authored by Vinícius Ferraz, Chief Data & AI Officer at ILI.DIGITAL AG. In today's world, algorithms are everywhere—curating our Spotify playlists, suggesting YouTube videos, and even ...

Many factors can affect rankings after a core algorithm update. It’s not always about the helpfulness of content, there are other factors that can play a role in why the algorithm changed and ...