The new American Girl dolls are designed to look like modern takes on the brand's historical characters.

American Girl's redesigned historical dolls spark fierce backlash from longtime fans who say the modern makeover "ruins the whole point" of the beloved toys.

American Girl's Historical dolls got a makeover to fit in with the brand's "Modern Era," with the iconic Samantha Parkington ...

They’re all a little too grown up. American Girl is celebrating its 40th anniversary, and to celebrate, Mattel, Inc. announced it’s reimagining its beloved historical characters through a ...

Mattel is celebrating the 40th anniversary of its iconic American Girl doll brand in a big way in 2026 with the release of new dolls and books.

A new line from Mattel lifts six of the dolls out of their historical contexts and drops them into contemporary fashions.

The children's fashion brand has partnered with American Girl to debut a holiday-ready collection with matching styles for children and dolls alike. We are thrilled to announce our collaboration with ...

American Girl and Disney, two brands beloved for their inspirational characters, have partnered to release an enchanting collection of princess dolls that includes Disney Princesses Ariel, Tiana and ...