Utilized by 97% of news sites, Google Analytics is the most popular tool to track analytics. Used alone, however, it doesn’t show how readers engage with a website. Newsrooms can improve their ...

Data science holds huge potential in healthcare, but many executives are unaware of the technology’s many capabilities and applications. There are four main analytics-based approaches in data science ...

Behavioral analytic tools might just open new horizons for better cybersecurity that would let experts better prioritize alerts and collect actionable intelligence, giving them an advantage for more ...

OVTLYR, an AI-driven behavioral analytics tool for retail investors, formally announced its web-based platform launched for free, as a pilot. As part of the development, Benzinga chatted with ...

Self-learning AI enhances behavioral analytics for detecting advanced threats and insider risks, but demands careful attention to bias, transparency, and ethical use. Self-learning AI improves threat ...

We continue our 5-part exploration of using AI in compliance by considering how employee behavioral analytics can be used to prevent employee misconduct. Whether intentional or inadvertent, employee ...

Looking at customers through a behavioral lens is considerably different than looking at them through the familiar demographic or even psychographic lenses. For many marketers, it is a revelation to ...

Researchers from the University of St Andrews have developed an AI tool that reads animal movement from video and turns it ...