Sponsored content is created for and in partnership with an advertiser and produced by the Drum Studios team. People are increasingly listening to the radio through the internet on services like ...

This content is produced by a member of The Drum Network, a paid-for membership club for CEOs and their agencies who want to share their expertise and grow their business. In the 30 years since the ...

NEW YORK, Nov. 20, 2025 (GLOBE NEWSWIRE) -- Award-winning biddable media strategist and founder of Up and to the Right, John Donahue, today announced the launch of Biddable Assets Inc., a new ...

CTV is booming. According to new research, the proportion of advertising campaigns run via CTV is set to increase substantially over the next two years, with brands attracted to CTV’s increased levels ...

What are the key strategies, partnerships, and tech stack elements that make biddable advertising profitable in FAST and other ad-supported CTV platforms in 2025? Join us in person Oct. 6–8 in Santa ...

NEW YORK, Nov. 18, 2021 (GLOBE NEWSWIRE) -- Seeking to address the growing importance of biddable media in advertising, industry veterans John Donahue and Chris Copeland today announced the launch of ...

One of the most urgent questions that clients, agencies, and advertisers are asking is, "How do we adapt our organization for changes in the performance marketing landscape -- particularly the ...

I’ve always thought the search guys missed the boat. Demand side platforms (DSPs) should have come out of the search agencies. Instead DSPs grew out of VC-backed start-ups. Mediamath and Invite Media ...

OpenX Technologies, an omnichannel supply-side platform, has announced the launch of TV+, which it describes as “an ongoing initiative to unlock the full potential of CTV by combining the most ...