Flo from Progressive insurance has joined the big leagues of advertising icons. A Google search for “Flo from Progressive” yields an astonishing 14.4 million hits, including her own Wikipedia page.

They are the money honeys of television commercials and are so familiar, that it’s almost as if they are part of the family. With her perky, girl-next-door look, Jan from Toyota — A.K.A. Laurel ...

A polo shirt, a white apron and a retro hairdo changed an actor’s life forever. Stephanie Courtney has played Flo for over fifteen years.Credit...Sinna Nasseri for The New York Times Supported by By ...

Progressive has launched a new brand extension that is unlike anything consumers have seen from the company before. The insurance company’s perky sales clerk, Flo, is missing from the spot. The effort ...

— -- In the kingdom of quirky TV advertising icons, Flo, the Progressive Insurance Girl, is a queen. The retro, saccharin-sweet character is credited by the discount insurer with bolstering four ...