Have you ever wondered how companies make their products and services more interesting and fun? Well, they use something called “gamification” in their marketing. But what exactly is gamification? In ...

One of the most critical facets that make a business thrive in a highly competitive market is its marketing campaigns. This is why marketing teams should keep improving content creation strategies to ...

It’s not as sexy as landing Playboy as a customer. But Bunchball is moving further into enterprises with its gamification technology, which makes non-game web sites more interesting by making them ...

A recent buzzword among the manager folk is gamification. Some think it’s just another fleeting fashion, but Gartner predicts otherwise – by 2016, gamification will be used a standard practice to ...

We’re all familiar with gamification – from collecting points for rewards to hitting fitness targets set up and tracked by apps. Gamification adds fun and is often the driving force to behave in ...

In today's competitive marketing landscape, brands must continuously seek innovative ways to stand out and engage their customers. Gamification is one such tactic; it enables marketers to enhance user ...

The Gamification Summit today announced the release of a limited number of discounted early bird tickets and the addition of world-renowned new speakers to the impressive line-up. Slated for January ...

Many retailers utilize social media and mobile marketing tactics to build two-way communication with consumers, increase loyalty and optimize engagement. However, a recent webinar from Badgeville, ...