Single-use teabags produce significant waste and large amounts of plastic tea bags go into landfills. With the growing demand for high quality tea and matcha, consumers are moving away from tea bags ...

One of Japan’s most recognizable cultural practices – the Japanese tea ceremony, known as chanoyu, or chado – is being reshaped by tourism, wellness culture and social media. Matcha, the Japanese ...

(The Conversation) — Social media has turned traditional Japanese matcha into a commercial trend, though its roots lie in Zen Buddhism. A scholar of premodern Japanese literature unpacks that history.