Google explicitly confirms it makes "smaller core updates" beyond the named updates announced several times per year. Sites that improve their content can see ranking gains without waiting for the ...

Google released its August 2025 spam update today, the company announced at 12:05 p.m. This is Google’s first announced algorithm update since the June 2025 core update. It is Google’s first spam ...

Google's Danny Sullivan says that all their ranking systems, including AI search, reward content that is written for humans. Google’s Danny Sullivan discussed SEO and AI where they observed that their ...

A Google core update is a comprehensive algorithm adjustment that affects how Google evaluates and ranks content across billions of web pages worldwide. When these updates roll out, they can trigger ...