In the patent data, Apple says that producing three-dimensional (3D) sound effects in augmented reality (AR), virtual reality (VR), and mixed reality (MR) applications is challenging because existing ...

Apple will reward record labels and artists who offer their music in spatial audio, a relatively new audio format that is more immersive than regular stereo. According to a Bloomberg report, artists ...

Apple says Spatial Audio gives artists the opportunity to create immersive audio experiences for their fans with true multidimensional sound and clarity. Dolby Atmos is an immersive audio experience ...

Apple Inc. is offering incentives to artists and record labels to produce music using a spatial-audio technology that surrounds listeners in sound. Starting next year, the company plans to give added ...

That all makes Dolby Atmos sound great, but until music streaming services make it possible to download songs in both ...

If you fail to watch for these three Dolby Atmos limiting factors, you'll end up missing out on the spatial audio experience ...

For most of our lives, stereo has been the primary way of rendering the music we consume. Immersive audio systems like surround sound have been around for decades, but immersive audio content has been ...

Consumer Electronics Show 2026 - THX Ltd, the legendary audio and video certification and technology company, today announced ...

With THX’s Spatial Creator plug-in for Digital Audio Workstations (DAW) creators can create immersive music mixes that are different from Dolby Atmos. Content creators looking for a low-cost option ...