As we’ve discussed recently, one of the main hooks of Roblox is being able to go and do just about anything in the universe. That includes diving into various worlds and seeing what other creators ...

Roblox is testing the capabilities of AI technology to enable content creators to build and manipulate interactive 3D ...

Roblox rolled out a new AI creation tool that lets players generate in-game objects from text prompts, expanding its ...

E.l.f. Beauty is testing real-world commerce capabilities within its E.l.f. Up! experience on Roblox as part of an extended partnership with the platform, according to details shared with Marketing ...

For over 5 years, Arthur has been professionally covering video games, writing guides and walkthroughs. His passion for video games began at age 10 in 2010 when he first played Gothic, an immersive ...

Roblox is opening up its video ads offering to all advertisers following trial testing over the past six months with brands, including Warner Bros. Pictures, Walmart, e.l.f Beauty, HUGO and global ...