The company overview is the part of your business plan that gives the basics and background of your company. Many, or all, of the products featured on this page are from our advertising partners who ...

Your marketing plan states your overall objectives when it comes to target demographic, pricing and ultimately promotion. The promotional plan is part of the marketing plan. In fact, your marketing ...

A strong, well-thought-out business plan is crucial for a business's success. Without one, it's tough to maintain a vision of the future and what the next steps for your business should be. Think of ...

Matt Webber is an experienced personal finance writer, researcher, and editor. He has published widely on personal finance, marketing, and the impact of technology on contemporary arts and culture.

Learn how to write a compelling marketing plan executive summary with expert tips, essential components and a template to ...

Learn how to write an executive summary. This guide shows you why to write it last, tailor it to your audience, include ...

Are you preparing to start your own business but uncertain about how to get started? A business plan ought to be one of the first steps in your entrepreneurial journey because it will organize the ...

A personal business plan, sometimes called a personal development plan, is guided by the same principles as a corporate business plan. You write a personal business plan to review your personal goals ...

A business plan can help you obtain financing by highlighting the characteristics lenders use to assess borrowers. Many, or all, of the products featured on this page are from our advertising partners ...

Whether you want to create the next unicorn startup or lay the groundwork for a successful and sustainable business, the process starts with your business plan. While knowing what to include is ...

Whether you’re starting or growing your business, you need a business plan. Your plan will provide the roadmap to achieve the success you want. The question shouldn’t be IF you write your plan, but ...