202 reactions · 4 comments | Elite Magic Swimmer bite for @emilwagnerfishing‍ Whether you’re targeting schooling fish, fish suspended over brush, you name it, the Magic Swimmer’s crazy lifelike action that stays true whether you’re burning it or slow rolling it back to the boat. #berkleyfishing #yourfishourscience #fishing #bassfishing #catchmorefish #topwater | Berkley Fishing | Facebook

World-renowned lure designer, Patrick Sebile explains the advantages of the NEW Flying Popper from Ocean Born Lures in the SLD model (Super Long Distance). These are available now so ask your retailer. | Black Magic Tackle

Soft Magic Swimmer on a triple rig. | Sebile Innovative Fishing

337 reactions · 23 comments | Pulled out the OG Magic Swimmer at Smith Mountain Lake to help me locate schools of fish and catch a few KEY fish in the Heavy Hitters derby! #magicswimmer #berkley #swimbait | Justin Lucas | Facebook